Wally Krantz’s
Outside Order

Comfort Inn & SuitesCreative direction and design by Wally Krantz with Jane Boynton and Xander Vinogradov at Landor. Project management and implementation by Sarah Schneider and Paul Verga.

Signage program developed with David Rockwell.
Brand identity
Signature system
Visual identity system
Signing program
Guidelines

---

Wally Krantz’s Outside Order is based in Brooklyn, New York.

Outside Order & Friends is an independent design studio specializing in brand identity systems. Contact wally@outsideorder.com

---

© 2021-2026 Outside Order Inc.

Header photography © 2026 Wally Krantz.
Rotina typeface by Erik Marinovich / NuForm.

All trademarks are the property of their respective owners.